In this guide
In short
Prompting harder does not give better visuals. Give Claude what it lacks instead: real references with Pinterest, real product screens with Refero MCP, images with Higgsfield, and your brand with Graphist. Each tool takes three steps to get going, with a prompt to copy.
The recap in six images
Swipe through: one image per tool. The detail of each follows, with its steps, its prompt to copy, its plus and its minus.
Pinterest + Claude: taste
LLMs can’t invent taste, but they copy it perfectly. Instead of describing a style with adjectives, give Claude real references.
Build an inspiration board
5 to 10 Pinterest pins with the look you want: colors, type, layout.
Drop your 3 favorite pins into Claude
Save the images and add them to the conversation.
Have it name what they share
Before it designs anything: palette, type, layout, mood. Those points become its rules for your visual.
- Prompt to copy “Here are 3 references. List what they share: palette, type, layout, mood. Then design a launch post for [product] with those rules. Keep our colors.”
- The plus Real human taste in the prompt.
- The minus Claude copies the pin, not your brand.
Refero MCP + Claude: proven patterns
Refero collects screens from real products. With its connector (MCP is a standard plug that connects an AI assistant to your tools), Claude browses them before it designs, and starts from what works instead of a guess.
Connect Refero’s MCP server to Claude
You add the connector once in Claude, then it works in every conversation.
Ask for real screens first
Launches, pricing pages, onboarding: Claude looks at how real products do it.
Have it name the pattern, then draft yours
What the screens share becomes the base of your visual, adapted to your product.
- Prompt to copy “Before designing, search Refero for how real products announce a launch. Pick 3, tell me the pattern they share, then draft ours.”
- The plus Real product patterns.
- The minus It’s paid, and these are app screens, not posts.
Higgsfield + Claude: images
Higgsfield makes polished images in seconds. Let Claude write the image prompt, and keep the text for your own layout.
Ask Claude for the prompt
Subject, light, lens, mood: Claude spells out each one.
Generate in Higgsfield, with no text
Ask for “no text”: the image stays clean for your headline.
Add your headline after
In your own layout, with your fonts.
- Prompt to copy “Write 3 Higgsfield prompts for [scene]: soft morning light, shallow focus, no text. Vary the framing.”
- The plus Striking images in minutes.
- The minus Credits to pay, no layout, no text.
Graphist: your brand, on every visual
Graphist codes your brand so that every visual you ask for comes out on brand. Every time.
With all your files (logos, fonts, colors, guidelines), a first version of your brand is ready within hours.
Give Graphist your website
It picks up your colors, your fonts, your logo and your design system, and you complete the rest.
Ask for your visual
In the Graphist studio, or right inside Claude through the connector.
Stay in control
Every visual is checked before delivery, and the brand’s admin chooses who creates.
- Prompt to copy “Make a launch post for our new feature, on brand: story, post and square.”
- The plus Your brand on every post.
- The minus The start is only as good as your website, so add your files too.
Which tool for which need
- Taste Pinterest + Claude, real references instead of adjectives.
- A proven pattern Refero MCP + Claude, screens from real products.
- An image Higgsfield + Claude, polished images in seconds, with the text added after.
- Your brand, on every visual Graphist.
Frequently asked questions
Do I need all four tools?
No. Each one answers a need: pick the one that matches the problem you have today. Pinterest is enough to give a one-off visual some taste, Graphist matters when every visual has to stay on brand.
Where should I start?
With the visual you make most often. Try the prompt of the matching tool on a real brief from this week, then keep what works.
What is an MCP connector?
MCP is a protocol that lets an AI assistant like Claude reach tools and data. Refero and Graphist both offer one: Claude reads their content without copy-paste.
